Business Analytics SpecializationBusiness Analytics SpecializationBusiness Analytics Specialization

The Business Analytics Specialization is for students seeking to master the ability to utilize the information available at the end of the data life cycle and to employ advanced qualitative analysis to help businesses improve performance, operations and strategic decision-making. Students will gain skills that allow them to synthesize data, make informed conclusions, present to stakeholders with clear, impactful visualizations and lead strategic discussions among diverse audiences in their business or organization.

Students should choose a Business Analytics Specialization if they’re interested in:

  • Managing information and high-level business strategy.
  • Synthesizing results and opportunity to meet business needs.
  • Effectively visualizing and communicating results to diverse stakeholders.
  • Translating technical analysis to qualitative action items.

Why Specialize in Business Analytics?

Employers are taking advantage of the proven value added from incorporating more data analysts into their organizations. According to IBM, the demand for data scientists and advanced analysts is expected to grow 28 percent by 2020, and an advanced degree is required for 39 percent of those jobs. Students with a Business Analytics Specialization graduate with a refined set of analytics skills that make them competitive in the job market and crucial to an organization’s success.


Glassdoor ranked data scientist as the No. 2 job in 20211, showing the continued growth in the field and need for high-quality data science professionals. With an M.S. in Data Science with a Business Analytics Specialization, students are prepared for careers similar, but not limited to, the following:

  • Data Analyst
  • Project Manager
  • Market Research Analyst
  • Supply Chain Manager
  • Big Data Analytics Specialist
  • Chief Information Officer
  • Marketing Director
  • Consultant

Students who select the Business Analytics Specialization complete eight core courses, two electives and a capstone.

Core Courses


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